The Canadian Consumer Speaks: Holiday Shopping - 2020 Edition

The latest data on what’s on the Canadian consumer brain: How they’re planning to spend, and what will influence their choices this holiday season.Fill out the form! Your file will automatically download.

What's inside?

Bright Insight #1

Financial Snapshot

Canadians will spend less, and save more, during holiday 2020.

Bright Insight #2

Psychological Snapshot

Canadians will have the health of themselves, and their loved ones, top of mind during the holidays.

Bright Insight #3

Channel Snapshot

In-store concerns and expectations on customers’ minds are inextricably linked to health, safety, and savings.


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